The Leads

All Connector leads are made up of several components. These are outlined and explained below:



1. Activity Type - Lists the relevant activity contained in the lead. 2. Industry sector - Classifies what industry this lead applies to by the activity contained, not necessarily the company being discussed. Clicking on this link brings up all leads attributed to this industry sector. 3. Company name - clicking on this link brings up all leads posted on this company in the past. 4. This is the date the lead was published. Details (including contacts) are correct at time of going to press, but not guaranteed beyond. 5. Sub-heading - a summary of the contents of the lead. 6. A summary of the main activity identified in an article sourced from a media channel. 7. The lead's original source 8. Exclusive research compiled by an IRD Researcher from an interview with a Marketing decision-maker, a press release, or the internet. 9. A relevant Marketing contact at the company; generally the main decision-maker. 10. Telephone and fax contact details. 11. URL address. 12. Head office address details. 13. Click This Icon to save the lead to your Saved Leads area.